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As the borders reopen, restrictions ease, and we return to a somewhat unsure existence, a clear picture is starting to…

More than just brightly coloured bracelets, custom wristbands are multi-purpose tools that are used right throughout Australia and the world. A global…

***FOR IMMEDIATE RELEASE***   Queensland, November 18th, 2021:  AAC now offers 100% Recycled Wristband Boxes   AAC is excited to…

Back in 2016, we wrote an article on the preference for Australian events to purchase Australian-made wristbands.  While our world…

The lanyard is an amazing marketing tool.  It offers the flexibility of function as well as great advertising and branding…

I’m sure you’ve read many comments from business leaders on the current state of our industry and the devastation Covid…

Whether you’re planning a business conference or a music festival, it’s no longer a second thought to be mindful of…

Promotional merchandise is an effective way to promote your brand’s identity, generate and improve brand awareness and establish an emotional…

The wristband has to be the most versatile event tool there is!   They work to control entry into your event,…

It’s a nervous but exciting time for the events industry, with once-in-a-generation opportunities emerging as we slowly reopen after a…

As consumers, we pay little attention to how a company’s brand colour choice affects our decision to purchase their product. …

The AAC team were excited to attend the 2021 Australasian Promotional Products Association’s (APPA) event in Brisbane last month.  It…

Choosing to use RFID wearables with a cashless payment system at your next event can help you achieve maximised revenue…

Over the years, a great numbering of variations have appeared in the woven wristband market. Most recently, and most worrying,…

Choosing a lanyard may seem strangely complicated, but it doesn’t need to be. The standard lanyard, and most popular lanyard…

Silicone wristbands, after so many years on the market, still remain one of the hottest promotional products around for two…

As the largest generation in history moves into its prime spending years, they’re reshaping the economy while their experiences are…

For businesses working within the pet-industry, custom dog leads represent a lucrative way to generate revenue and promote a brand.…

Whether it’s an event you’re organising or something else,  lanyards are often forgotten about until the last minute. If we…

AAC Latest News: AAC is pleased to launch New Custom Plastic Tokens – new to Australia! For so many events,…