I’m sure you’ve read many comments from business leaders on the current state of our industry and the devastation Covid has inflicted on the many businesses and employees that depend on its survival. Like many, I have a few strong opinions on the lack of support the events industry has received from the government, the anxiety created by snap lockdowns and border closures, and the financial repercussions on local business with the end of Job Keeper in March.
As a supplier to this industry, AAC is not immune to the struggle and we work every day to stay above the waterline. My focus as a business owner is on my employees and my customers. Their welfare is paramount and their success is AAC’s success.
AAC has been in the business for over 25 years and we take pride in knowing our customers very well. We understand how this uncertain time is greatly affecting their ability to recover. With that in mind, I want to share how we are positioning ourselves to provide better support and delivery on the ever-changing needs of our customers.
We will continue to check in via phone and email to make sure we stay on top of your current needs and anticipate your future ones. Our customer service team is able to help you find the right product for your event and empowered to provide flexibility when you need it.
We are committing to faster turnaround times to help those who have planned an event, but are uncertain on whether it will go ahead. We ask that our customers keep in touch with our customer service team and we will do our best to get your product produced and delivered as fast as we can.
We will continue to invest in our state of the art digital printing equipment to provide our customers a one-stop-shop experience. Our product range now includes signage and printing capabilities to complement your event. It’s our goal to provide our customers a customised solution and an easy, no fuss purchase process.
Finally, we know the energy and hard work that goes into planning and running an event. Covid has added another layer of intensity with the increasing need for better access control & monitoring, cashless POS options and streamlined data. That’s why I’m excited to announce that AAC is launching CrowdFlo, its own proprietary event control technology solution.
CrowdFlo represents 3 years’ worth of collected data and feedback from you, our customers, to design a purpose-built and robust solution for your event to help monitor, control and maximise revenue as well as create a memorable customer experience. This has never been more important than now as we navigate through our continuously evolving environment. Watch this space, or give us a call today to learn more.
I hope you and your families keep safe, and know that we are ready and waiting to help you plan your next event.
Robert Borg, Managing Director
