As we kick off 2025, we at AAC are reflecting on an incredible year behind us and setting our sights on an even brighter future. Over the past 12 months, we’ve pushed boundaries, embraced innovation, and strengthened our commitment to serving our clients with the best products and services in the event and print industries. Here’s a detailed look back at our accomplishments in 2024 and a comprehensive view of what’s on the horizon for AAC in 2025.
Reflecting on 2024: A Year of Growth and Achievement
50+ Million Products Shipped
In 2024, we achieved a milestone that truly showcases the trust our clients place in us—shipping over 50 million products. From wristbands to custom signage, ID solutions, and promotional products, this achievement reflects the dedication of our team and the value we bring to our clients.
Pioneering Sustainability
Our efforts to create eco-friendly solutions have never been stronger. In 2024, we sold:
- 1.5 million EcoBands: Our biodegradable wristbands are helping clients reduce their environmental footprint while maintaining quality and functionality.
- Increased adoption of rPET fabric wristbands, made from recycled plastics, providing premium solutions for events and brands prioritising sustainability.
- Expanded use of eco-friendly artboards and papers across all print marketing materials, signage, and promotional products.
These steps are part of our commitment to leading the industry toward sustainable practices without compromising on quality or style.
Crowning Achievements: Winning the Innovation Award
One of our proudest moments in 2024 was being honored with the Innovation Award at the Gold Coast Business Excellence Awards. This accolade recognised:
- EcoBands, our pioneering biodegradable wristbands that are setting new standards in sustainability.
- CrowdFlo, our all-in-one event management software designed to streamline access control, cashless payments, and attendee engagement.
The award is a testament to our relentless drive to innovate and deliver exceptional products and services. Here are some photos from the night.
Empowering Events with CrowdFlo
CrowdFlo made waves in 2024, revolutionising how events are managed. A standout success was its integration into Schoolies Week, where it ensured smooth operations for thousands of attendees. We want to provide an event-in-a-box solution for real-time data collection, access control, cashless payments and online ticketing. All to help event organisers make informed decisions and improve event flow, just like we did this year at Schoolies.
CrowdFlo has proven to be a game-changer for large-scale events, and its success in 2024 has set the stage for exciting developments in 2025.
What’s New for AAC in 2025?
Building on the momentum of 2024, we’re ready to tackle new challenges and seize fresh opportunities in 2025. Here’s what’s in store:
Expanding Our Technological Solutions
Technology will be at the forefront of everything we do this year:
- CrowdFlo 2.0: We’re enhancing our flagship event management platform with advanced analytics, improved user interfaces, and integrations for global scalability.
- PrintFlo Upgrades: Our online design tool will feature more customisation options, faster load times, and an ever increasing product range to make it even easier for clients to bring their ideas to life.
These upgrades are part of our mission to simplify event planning and print marketing for our clients.
Deepening Our Commitment to Sustainability
We’re doubling down on our efforts to provide eco-friendly solutions:
- Launching new sustainable product lines, including more options for signage and promotional materials.
- Educating clients on how they can reduce their environmental impact by choosing products like EcoBands and rPET wristbands.
By prioritising sustainability, we’re not just creating better products—we’re building a better future.
Enhancing the Customer Journey
In 2025, we’re making it easier than ever for clients to work with AAC:
- Website Overhaul: Faster load times, simplified navigation, and an improved checkout process are just the beginning.
- Streamlined Ordering: Whether you need plain stock for a last-minute event or custom designs, we’re improving lead times and ensuring your products arrive on time.
- Personalized Recommendations: Our team will provide tailored advice to help you choose the best products for your unique needs.
Supporting Events of All Sizes
AAC has always been a trusted partner for events, and 2025 will be no different. Here’s how we’re continuing to elevate events of every scale:
- Wristbands: From biodegradable EcoBands to RFID-enabled fabric wristbands, our range caters to events large and small.
- Signage and Banners: High-quality, customisable signage ensures your event branding is clear and impactful.
- ID Solutions: Secure, professional ID cards for staff, attendees, and VIPs.
No matter the size or scope of your event, AAC is here to help you make it memorable.
Goals for 2025
To keep us focused and aligned with our vision, we’ve set ambitious yet achievable goals for the year:
- Triple EcoBand Sales: With growing demand for sustainable products, we aim to sell over 5 million EcoBands in 2025. A big step on our way to hopefully having 90% of our wristband sales be sustainable options by 2026!
- Global Expansion: Launching CrowdFlo in new markets, including New Zealand and the Asia-Pacific region.
- Efficiency Boost: By continuing to upgrade our our production capabilities and expand staff, we’re reducing turnaround times and improving our service quality.
- New Product Development: Introducing innovative products tailored to the evolving needs of our clients.
Thank You for Your Support
As we look back on 2024 and plan for 2025, we’re deeply grateful for the support of our clients, partners, and team. Your trust and collaboration drive us to innovate and improve every day.
Let’s Make 2025 Unforgettable
Whether you’re planning a festival, launching a product, or creating a standout marketing campaign, AAC is here to help you succeed. With our focus on innovation, sustainability, and customer experience, 2025 is shaping up to be our best year yet.
Ready to elevate your events and marketing efforts? Let’s make it happen—together.
